Numbers of Online Bingo Players up by 80%

Yet another report has been released confirming that the credit crunch gripping the UK hasn’t managed to deter the vast numbers of online bingo enthusiasts from logging on.

The analysis of the online bingo market revealed that, the number of online bingo players in the UK has increased by an incredible 80% in the last six months despite the current economic downturn, and it’s not showing any signs of slowing down.

The company which carried out the research had been analysing the online bingo industry in the UK for the past 18 months, and a spokesperson for them commented:

"We are starting to see some fascinating and positive trends coming through and are of course watching the financial crisis closely, but our data suggests active online bingo player numbers should continue to rise into the foreseeable future.

One of the key measures we do focus on is tracking the number of online players actively playing in a bingo room at any one time.

Overlaying this data with analysis of live promotions, jackpot data, and other marketing campaigns also allows us to measure what techniques work in the industry and, more importantly, what players respond to.

With this data, we are now able to accurately recognise the best online bingo operators through the trends and behaviours of the online bingo players themselves."

These findings are in stark contrast to a report released a short time ago by another market analyst which revealed that in the past 12 months around 53 land based bingo halls in the UK closed their doors for good.

23rd December 2008