New iBingo Set to Open Soon
Online bingo in the UK is thriving and new websites launch all the time meaning that competition to attract new players can be steep. A large amount of bingo websites are available and each offer different things from their welcome bonuses to the games available in the virtual rooms. However the latest new bingo site iBingo, which is due to launch later on this week, is giving off some mixed signals but is this intentional?
No matter what ask anyone and they will know who the company Apple is. Famously known for their iconic apple symbol, copious amounts of sleek looking computers, phones, gadgets and recently their subtle use of the letter ‘i’ in front of their products. So anyone will put two and two together and think that this new online bingo site, iBingo will be another branch to come out of the Apple company tree, but think again.
This website has nothing to do with Apple but arriving on to the website you would never realise that. Laid out on what looks like a virtual iPad, having a large virtual iPhone glaring at you from the home page and using many of Apple’s features, look twice and you could think you were on Apple’s main website. However iBingo is being produced by a company called Cozy Games, which has no relation to Apple at all.
Continuing through the website iBingo encourages players to play along using their iPhones, again forming another association with Apple that iBingo does not have. It can be seen that players will become easily muddled at this and think they are playing on a website owned by Apple. Whether Apple will become aware of this remains to be heard but until then players will just have to be careful not to get iConfused.
Written by Julie Hopgood
6th September 2011
Article Last Updated: 03/01/2012 11:16:49








